Are you ready to embark on this journey?
Starting a new business is much like starting a new job. In the first 30-60 days, you'll dive deep into learning about the products and mastering our success system: PIPES
This is the framework through which all dōTERRA business training is organized. It's completely normal to experience a wide range of emotions as you begin this exciting venture, and we're here to support you through all of them! Together, we're on a mission to make an impact, build your dream income, and collaborate with a powerhouse team.
As you use this guide, you'll follow the PIPES system to build your "pipeline". PIPES stands for Prepare, Invite, Present, Enroll, Support - the essential steps to creating a thriving business. In addition to PIPES, you'll find valuable support in mindset development, product education, and leadership growth.
RESOURCE HUB
Find what you need fast
TEAM MEETINGS AND CLASS SCHEDULE
Wednesdays at 8pm EST: Foundations of Wellness Workshops focusing on our supplements and oils each month.
First Wednesday of the Month at 7pmEST: Learn More Discussion Call focusing on an open dialogue of doTERRA as a business.
QUICK REFERENCE LINKS
🪻 dōTERRA's Website Essential Oils Pure and Natural | doTERRA Essential Oils
🪻 dōTERRA's Product Training Site
🪻 Team Wellness Works FB Group
🪻 Customer Facebook Group Wellness WINS
🪻 Quick Reference Link to share with new advocates Builder Link Tree
🪻 The Essential Life Book Essential Oil Books | OIL LIFE – Oil Life
🪻 Digital Marketing Kit (AKA DMK)
🪻 Enrollment Kit options
🪻 Safe Essential Oils and Pets
🪻 Organize Customers a template to edit
This is a great system to get organized with budgeting and tracking finances within your business!
Here's a brief introduction to your new "Back Office
"Refer-A-Friend" or "Link Generators" are great ways to help others create their first order.
Ready to Launch?
Your Wellness Journey: Hobby or Business—The Choice is Yours
At the core, we help people take care of their bodies through natural supplements and essential oils, guiding them toward holistic wellness.
Whether you're dedicating 5-15 hours a week or 15+ hours a week, the steps are the same, but the pace differs.
5-15 Hours: Wellness as a Hobby
When you dedicate 5-15 hours a week, you're taking a more relaxed approach, setting small, achievable goals that feel aligned with your personal life. This allows you to nurture your passion for natural wellness without overwhelming your schedule.
15+ Hours: Wellness as a Business
If you’re ready to commit 15+ hours a week, you’ll be stepping into the role of CEO of your own business. You’ll move at a faster pace, taking ownership of your wellness journey and building a thriving, impactful business.
The choice is yours—whether you treat it as a hobby or a business, you’ll be empowering others to live a healthier, more holistic lifestyle.
PREPARE
Set up your personal dōTERRA website link
Step #1: Log in to your back office.
Step #2: Hover over "account" in the top right corner.
Step #3: Click on "account profile."
Step #4: Scroll down under "my website" and click on "My site address." Voila!
Plan Your First Classes
Take advantage of your team's weekly Zoom classes. These are designed for you to LEARN how to do a class AND as an opportunity to INVITE a few guests. When you launch,
you will want to do your OWN classes to launch the strongest. Launch plan below. Starting out, I strongly recommend having 3-5 guests at a workshop. TRUST ME. I paid dumb tax when I thought, "I'm experienced so I can have more." Nope. Don't do it. In this business model, it is about QUALITY, not quantity.
Launch Strong: Planning Your First Workshops
You're launching your business!
Do these 4 steps WELL:
1.) Choose at least THREE Workshop DATES for YOU to host (one evening, one morning and one for a zoom).
2.) Find THREE people to HOST for you in your first 30 days.
3.) TAKE THE TIME to build your guest list. Who do you know?
4.) Send messages INDIVIDUALLY to everyone on your list. Does this take extra time? Yes. Is it worth it? Yes!
INVITE
PRESENT
Prepare for Your First In-Person Workshop
Setting YOUR Expectations
The dōTERRA in-home workshop shares some similarities with other party plan companies but also has key differences that set it apart.
SIMILARITIES:
Gather Friends and Family: Invite your network to learn about dōTERRA products.
Product Education: Share the benefits and uses of dōTERRA's offerings.
Secure Future Bookings: Encourage attendees to schedule their own workshops.
Individual Checkout: Complete sales transactions one-on-one with each attendee.
DIFFERENCES:
Personalized Checkout: Take the time to discuss each person's wellness needs during checkout. This process can be more in-depth and may even be completed the following day to ensure a thorough consultation.
Loyalty Rewards Focus: Emphasize the benefits of becoming a Loyalty Rewards customer.
Increased Spending: Attendees may be more inclined to invest in higher-value products due to the personalized experience.
Follow-Up Commitment: Schedule a follow-up within 7-10 days, either in person or via Zoom, to review their purchases and help them navigate their dōTERRA account.
Tip: Because of the personalized nature of dōTERRA workshops, it's often more effective to start with smaller groups. Remember, less is more!
Resources for Your In-Person Workshop
Prepare for an in person wellness workshop. Many of us use a physical Workshop Flipbook to facilitate our in home classes. Links to order those are here:
Resources for Your Online Zoom Workshop
Remember, this isn't about QUANTITY of guests at your workshop. It's about quality. Aim for 5 people at each workshop. Focus on helping people with natural solutions and guiding them to the option of enrolling as a wholesale customer. Not confident in doing an online workshop of your own yet? Join our weekly team online workshop to learn and invite 5 friends to. When you're ready, grab the resources below and begin to host your own!
Resources for a Text Class
ENROLL
One-on-One Conversations for Enrolling
Connecting with people one on one is highly personal AND a great way to enroll people! This is a strong option when someone cannot make a class or simply prefers a more personal connection time with you. To have an effective one on one, make sure you ask questions and take notes. Use page two of this resource: The goal is to get a great understanding of their (and their family's) health so that you can support them with solutions. If you are unsure what the best options are at the end of your one on one, simply tell them you will get back to them. Then work with your leader on the best solutions. Check out our resource on how to start those one-on-one conversations.
How to Enroll a Customer
After you have done step 1 and 2 above, you'll have an order. Either take their order and set up their account for them OR give them a link to a shopping cart so they can set up their own account and place their own order. Are you a visual learner? Check out the video with the step by step process for how to enroll.
Link Generator
The dōTERRA link generator is a tool that allows you to create a URL link (specific to your account). You can create links to enrollment kits, education pages, or specific products. Whenever you generate a link, you’re also given the option to copy it, email it out, or shorten it, making it simple to share online. The link generator is especially useful in your social media content. You can use the links you create on Facebook, Instagram, and Pinterest to make online purchasing much easier and educate your followers about dōTERRA and essential oils. See how to create a link below.
Step #1: Log in to your back office.
Step #2: Hover over "account" in the top right corner.
Step #3: Click on "account profile"
Step #4: Scroll down under "link generator" and click create a wholesale cart.
Step #5: Add items to the cart, specific to your customer's needs.
Step #6: Create the link.
Step #7: Send it to your customer while in conversation.
SUPPORT
Our goal is to make running your dōTERRA business as streamlined and efficient as possible. Use these resources to simplify your day-to-day tasks, enhance your customer interactions, and stay on track toward your goals. Explore, implement, and let these tools help you make the most of your time and efforts.
Welcome Gift
When a customer has 100PV or more for their first order, give/send them a Welcome Packet. Consider giving them a gift of samples in a cute little bag. Options could include: PB Assist Sachets, Breathe drops, Onguard drops, Deep Blue sachets, Toothpaste samples, etc. This is a great way to thank them for enrolling AND for them to try additional products!
Open the Box
Watch the videos below for examples of how 'Open the Box' calls go
Follow Up Resources
Keep it simple with communication. Send a text when a new customer enrolls. Then, send a first of the month text with specials in it. Templates for both are available by clicking the button below.
New Enrollment Text and First of the Month Text Templates
Loyalty Rewards Program (LRP)
Use these resources in your text follow ups to your customers as well as reference it in your wellness consults. This is simply a tool to help you share the perks of the LRP!
Sharer/Builder Launch Resources
This section is designed to equip you with everything you need to effectively launch and support new Sharers and Builders in your dōTERRA team. Here, you'll find a comprehensive set of tools and resources, including our compensation plan, compelling reasons to choose dōTERRA, links to workshops, scripts, and replays.
Additionally, this section provides guidance on launching an online business or wellness center, ensuring you have the knowledge and materials necessary to guide others successfully. Explore these resources to enhance your own business and empower those you’re bringing into the dōTERRA community.
Build Guide:
Products:
Difference:
Company:
Compensation Plan:
Learn more about the compensation plan and how to share more about it:
The fastest and most effective way to build your income and your team using the doTERRA Business Model and Compensation Plan:
Learn and Share what sets doTERRA apart in the Direct Selling Industry and Essential Oils Industry.
Why Essential OIls? Learn why this industry AND company to join!
Additional Resources
Have someone interested in becoming a wellness advocate? Share our most recent "Learn More" replay.
Product Information
Want More Product Knowledge?
Need more product knowledge? Go to Homepage | dōTERRA Training (doterra.com) and create a free account. Check out all the courses that dōTERRA offers!
You can also find more in-depth information on the MetaPWR and Lifelong Vitality systems below.
Click the image to dive into the VMG+ and EO Mega
Click the image to dive into the MetaPWR System
Click the image to dive into Lifelong Vitality
Studies, Research, and Science
We want a strong science based approach when we are sharing about dōTERRA and wellness. As we have new studies and resources we find helpful for our business, we will add them to this resource. Click the button below to "follow the science."
Previous Continuing Education Classes
Access this LIBRARY of previous classes on various topics. Once your customers have watched at least 4 of these, consider sending them a gift for their continuing education achievement!
Leadership Development
Rank and Placement Training
Mindset
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